It missed the mark for some and we apologise. He said: "The videos were part of a larger campaign to promote STEM careers. "Surely that’s history worth knowing about if you’re trying to recruit women into engineering."Īn IBM spokesman later said that the campaign is being discontinued. I get that Canadian history is invisible outside the country, but it’s the largest massacre in North America specifically targeting women for being engineers. "The timing (of) the campaign just makes it so much worse. But a hairdryer-based hackathon is not the way to entice women into science. "A hairdryer is a damn useful part of my geophysics field kit. I use it to warm up cranky LED displays, gently dry out damp electronics, shrink heatwrap after repairing wires, and give my batteries a tiny boost if the generator is still running strong. "When I’m doing fieldwork, I keep a hairdryer in my toolbag.
Hell, they can even hack them if it tickles their fancy. She wrote: "Women are allowed to use hairdryers, and to like them. 72-million-year-old dinosaur embryo discovered inside fossilised egg
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